“Data alone is not the key to successful ESG implementation and technology will not automatically help us.” With these hypotheses, QUANTREFY founder and CEO Justus Wiedemann definitely caught the attention of the audience of his expert presentation during the GRI Club ESG in Real Estate Europe Conference in London.
This is based on QUANTREFY’s fundamental scientific approach: it is not data alone that is the key to successful ESG implementation, but human decisions. And every human is influenced by certain psychological biases, some of which work against the consistent implementation of ESG in companies. That’s why technology won’t automatically solve this – unless it focuses especially on the user, i.e. the people, in addition to the data.
QUANTREFY uses the latest neuropsychological findings to leverage psychological obstacles and promote consistent ESG implementation by actual users in real estate companies.
Video interview with Justus Wiedemann
During this event, which QUANTREFY also supported as a sponsor, an informative video interview with Justus Wiedemann was produced. He explains, among other things, what QUANTREFY’s special approach is, how we make it easier for our customers to implement their ESG goals more concretely, and what he sees as the most critical factor in ESG implementation.
About QUANTREFY
QUANTREFY stands for intelligent ESG optimization that goes beyond the mere collection of data. The software solution bundles the most important ESG scoring models in one system, delivers corresponding key figures per asset or portfolio and at the same time provides optimization suggestions for improving KPis.
The company, headquartered in Frankfurt, Germany, was founded in April 2021 by Managing Director Justus Wiedemann. Based on his expertise in the development and implementation of ESG strategies, Wiedemann developed the idea of an automated tool that is able to recommend actions based on the available data and enable implementation. QUANTREFY was named a top 100 impact tech company by Tech for IMPACT Map, a collaboration between BUILTWORLD and PwC.